Former Prime Minister Tony Blair is to appear before the Leveson Inquiry into media standards.
Lance Price, former Labour party director of communications, told the Today programme that on coming to power they "wanted every headline to be favourable" to Tony Blair.
"There was nothing that we weren't prepared to do".
He explains that "particular attention" was given to the Murdoch press as the readers were believed to be "swing voters".
"Tony Blair himself would accept that the relationship was too close," Lance Price told Sarah Montague, something that was "damaging to democracy" and "to his own interests as prime minister".
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