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Page last updated at 09:34 GMT, Wednesday, 2 May 2012 10:34 UK

Sales people 'are really human'


Has the stereotype of the sales person hidden fact that they are important value-creating members of society.

That is the argument of Philip Delves Broughton, author of Life's A Pitch, who told the Today programme that they do something very useful. "They are the motor of any economy," he said.

But writer and journalist Viv Groskop is not convinced. Sales people do what they do for profit not out of love or a "sense of worth," she said.

"Give us bread but also roses", she pleads.

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