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Page last updated at 06:49 GMT, Monday, 3 May 2010 07:49 UK

Modern politicians 'as ego driven' as the Romans

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How were Roman political techniques for getting elected similar to those of today?

The Romans produced their first handbook on electioneering 2000 years ago, written by Cicero's brother Quintus in the first century BC.

London Mayor Boris Johnson and classics professor Mary Beard discuss how some of the strategies for winning over voters are eerily familiar.


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