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Page last updated at 09:03 GMT, Monday, 5 January 2009

Event television is new phenomenon


Saturday night television looked like it was in trouble. But in the last few months more than 20 million people have stayed in to watch either Strictly Come Dancing or the X Factor on a Saturday night. This Saturday 7 million tuned in just to find out who is going to be the next Doctor Who. ITV Chairman Michael Grade explains what happened to "the death of the schedule".

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