Toseland made his name in World Superbikes before going to MotoGP
James Toseland says British fans should have more home heroes to support in the World Superbikes (WSB) championship.
Despite years of British success in WSB, this year only Chris Walker is flying the flag and he joined his team mid-season, rather than from the start.
Speaking before the British leg of the championship at Brands Hatch, he said: "British fans deserve a British rider.
"Carl Fogarty, Neil Hodgson and myself won seven WSB titles in 15 years, so to have no-one is disappointing."
Over the years, many British riders, including Toseland - a two-time WSB champion before his move to MotoGP - came up through British Superbikes (BSB) on their way to the world competition.
But the chicken-and-egg dilemma about blooding newcomers seems to have put WSB teams off giving untested BSB riders a chance.
"We've got talent capable of coming here and putting on a good show, but that talent is inexperienced," Toseland told BBC Sport.
People like Troy Bayliss, Noriyuki Haga, Carlos Checa and others are all verging on retirement, so this is a critical point for the series
"The benchmark is BSB champion Ryuchi Kiyonari. He's really struggled at WSB level this season, and that's bad for BSB guys who want to come up.
"He is capable of racing at the front, but he needs to do it well to give the others a chance, and to get the WSB teams to believe BSB guys can compete at this level."
Tom Sykes is all set for Brands Hatch
In addition to Walker, fellow Britons Tom Sykes and Simon Andrew have been handed wild card rides this weekend.
But Toseland said he would like to see British youngsters given a chance in WSB on a more regular basis.
And with some of the biggest names on the grid like championship leader Troy Bayliss coming towards the end of their careers, he says this could be the ideal time for an infusion of fresh blood.
"The show is built around the stars," he said.
"In WSB, people like Bayliss, Noriyuki Haga, Carlos Checa and others are all verging on retirement, so this is a critical point for the series.
"They need to get youngsters in so people can recognise them, follow them and keep coming to races to see the show."