The 2010 art car is the 17th to be designed by various artists since 1975
Andy Priaulx will compete in the Le Mans 24 hour race with team BMW Motorsport in a car specially designed as a rolling sculpture.
The 17th BMW art car is part of a tradition dating back to 1975 which sees artists designing cars.
American artist Jeff Koons has designed the artwork for the M3 GT2 vehicle.
Dirk Müller and Dirk Werner will join Priaulx in the three man team, racing one of BMW's two cars which are set to compete in the race.
The art car is due to be unveiled at the start of June with the race set to take place on the 12-13 June.
The best result for the side's art cars was a sixth place claimed with an Andy Warhol's designed BMW M1.