"On 3D, all we're going to be doing there is watching developments in that market," said R&A chief executive Peter Dawson.
"I personally doubt that you're going to see general coverage of events in 3D in that time scale, but I might be wrong. It's not a big priority for us."
Dawson admitted selling the rights to a satellite broadcaster probably would have proved more lucrative.
Dawson hopeful over Open weather
But he added: "We all know the financial pressures that the BBC is under, but I'm very pleased we've been able to come to a commercially satisfactory settlement while at the same time bringing the championship to its widest audience.
"When you're spending a large amount of the commercial success in the Open in developing the game, it's hardly consistent, is it, to then show it to a restricted audience?"
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