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Dr David Lewis
"Yellow could mean the difference between gold and silver."
 real 14k

Yellow trial
Athletes undergo tests
 real 56k

banner Wednesday, 18 July, 2001, 12:00 GMT 13:00 UK
Yellow is the colour

By BBC Sport Online's Chris Charles

It may usually be associated with illness and cowardice, but new research suggests yellow is in fact the colour of winners.

The claim comes from a top psychologist, who has conducted a series of experiments to back up his theory.

But don't just take his word for it.

You only have to look at the Brazilian football team, the Lakers basketball team and just about any Australian team you can think of to see the logic behind it.

With this in mind, Dr David Lewis conducted a number of tests on the British athletics squad and was rewarded with some encouraging results.

Lance Armstrong
Yellow peril: Lance Armstrong leads the way
He wanted to see if the athletes could beat their personal best times after being subjected to intense yellow light.

Before going out on the track, they were made to wear large domes on their heads which acted as isolation chambers for their lights.

"One of the athletes rather worriedly asked if he would have to run with it on his head!" chuckled Dr Lewis.

Success

Once racing they wore yellow tinted sunglasses - and times were improved by up to a second.

Similar experiments using red and green lights were not as successful.

Olympic 400m finalist Donna Fraser said: "At first I was sceptical, but I ran a faster time than I thought I would...it could mean the difference between getting a medal or not."

Dr Lewis was not surprised by the success rate.

"Different colours produce different responses in the brain, which may in turn influence our mood," he stressed.

Norwich City
Norwich City: Well, there's always an exception to the rule
"Yellow is a very positive colour and is associated with happy things like the beach and sunshine.

"We all feel better when the sun comes out."

Which is all well and good, but how on earth are you supposed to stop the likes of Rivaldo, Steve Waugh and Lance Armstrong from winning everything in sight?

Simple - ask them to swap shirts before the action gets under way.

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