Shrewsbury budget for big future

Rob Bickerton was appointed Town's managing director in January

Shrewsbury Town have outlined a blueprint for success that is geared towards a rise to the Championship.

Managing director Rob Bickerton told BBC Radio Shropshire: "We're ambitious, and it's not a one-season ambition. We are determined to take the club on.

"The new stadium gives us new financial streams, and we can back our manager Paul Simpson on the player front."

Shrewsbury have started the season well and currently lie fourth in League Two.

The board splashed out a club record £170,000 to Nottingham Forest for Grant Holt in the summer, and other big-name signings include the likes of Mike Jackson and Richard Walker.

They also sanctioned bringing West Bromwich Albion keeper Luke Daniels on loan to the Prostar Stadium, with a desire to finance an extension to that deal in January.

"This club is run and has been run on a sensible footing and, even if we were to miss out on promotion this season, the club's finances are sound," said Bickerton. "There's no way we'd put Shrewsbury Town in financial jeopardy."