Stirling Albion heaped more pressure on Dunfermline Athletic manager Stephen Kenny by registering their first league win of the season in convincing style.
Stephen Kenny's side had been promotion favourites
Dunfermline's Sol Bamba headed just over before Colin Cramb slotted home from 16 yards against the run of play.
Bamba and Thomas McManus came close to an equaliser for the title hopefuls, but Steven Bell rocketed the ball home from 18 yards after 75 minutes.
David McKenna slotted in a third eight minutes later to complete the rout.
It means Kenny's side, who were Division One title favourites after coming down from the SPL last season, had conceded eight goals without reply in their last two games.
Asked if it might be his last game in charge, Kenny suggested that he continued to enjoy the support of the Pars' board.
I have no doubts about myself, but you have to accept the flak as it's not good enough
Dunfermline manager Stephen Kenny
"Nothing has been said to suggest otherwise," he said.
"It's very disappointing and we have a ridiculous situation that, in all our games, league and cup, if we score the first goal, we win the game. If we concede the first goal, we lose and that's a fundemental weakness.
"We had only conceded eight goals in our previous nine games and we could not have foreseen two such heavy defeats.
"I have no doubts about myself. But, when you lose 3-0 like this, you have to accept the flak as it's not good enough."
Dunfermline have reached the Challenge Cup final, where they play St Johnstone, but have not lived up to their billing as promotion favourites.
They are now 16 points behind leaders Hamilton Accies.
"We have a cup final in two weeks, but we wanted to do better in the league.
"If a result like this doesn't hurt you, nothing will, and we have to carry on and hope to get it right."
Stirling: Christie, Nugent, Forsyth, Ellis, Reid, McBride (Aitken 85), Harris, Bell, Cramb, McKenna (Lilley 86), Taggart (Tomana 88).
Subs Not Used: Graham, Hogarth.
Booked: Forsyth, Bell, Lilley.
Goals: Cramb 33, Bell 75, McKenna 83.
Dunfermline: Murdoch, Woods, Wilson, Phinn (Harris 74), Bamba, Glass, Ryan, Crawford, McManus, McBride (Owen Morrison 46), Muirhead.
Subs Not Used: Scott Morrison, Williamson, Paterson.
Booked: Glass, McManus.
Ref: I Brines