The Football Association of Wales has named Jarmo Matikainen as the new manager of the women's national team.
Matikainen, 50, has spent his playing and coaching career in his native Finland, but has now accepted the task of taking Wales to a major tournament.
"The challenge to see women's football develop abroad and to work in the full senior team is very, very interesting," he told BBC Sport Wales.
"Wales is a country of excellent football tradition."
Matikainen will watch Wales first hand in their penultimate World Cup qualifier against Azerbaijan in Newtown on Saturday.
They cannot qualify for next year's World Cup in Germany, but Matikainen - who was assistant coach of Finland's women's senior team and more recently Under-17 and Under-19s coach - has a year to prepare for the European Championships qualifiers.
"There is clearly potential with the players and the national team as well," he said.
"From my point of view, the preparation has already started and we will try our utmost to put the next year to good use."
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