Blair Sturrock's early goal gave Southend a first league win in three, at the expense of Rotherham.
Sturrock gave the home side the lead when he chested home a cross from Josh Simpson that went in off the post.
Nicky Law and Ryan Taylor both went close for the visitors, while Anthony Grant went close for the hosts.
Barry Corr could only shoot wide after Sturrock's deflected shot came back off the bar before Kevin Ellison headed straight at Southend's Glenn Morris.
Southend United manager Paul Sturrock told BBC Essex: "Well after three defeats, the Chesterfield game we should have taken something and also the Bury match with the chances.
"It could have gone from bad to worse, but the players responded properly.
"We were playing a very difficult team today, with their long throws and the way they like to play the game."
Rotherham United Ronnie Moore told BBC Radio Sheffield: "Probably the worst we've been all season.
"Some of the effort from some of the players today, we won't have it. It's unacceptable
"We've not passed it and played too many long balls"
90:00+5:19 The final whistle goes and the game is over.
90:00+2:51 Free kick awarded for an unfair challenge on Anthony Grant by Jason Taylor. Direct free kick taken by Glenn Morris.
90:00+1:33 Foul by Harry Crawford on Tom Newey, free kick awarded. Andy Warrington restarts play with the free kick.
90:00+1:01 The offside flag is raised against Louie Soares. Free kick taken by Andy Warrington.
90:00+0:03 Handball by Tom Pope. Free kick taken by Andy Warrington.
88:53 Anthony Grant fouled by Jason Taylor, the ref awards a free kick. Glenn Morris takes the direct free kick.
86:41 Foul by Barry Corr on Tom Newey, free kick awarded. Direct free kick taken by Tom Newey.
85:32 Josh Simpson fouled by Exodus Geohaghon, the ref awards a free kick. Michael Timlin restarts play with the free kick.
85:32 Substitution Harry Crawford replaces Ryan Hall.
85:32 Substitution Louie Soares comes on in place of Blair Sturrock.
84:23 Substitution Tom Pope is brought on as a substitute for Nicky Law.
84:09 Booking Danny Harrison goes into the book for unsporting behaviour.
83:32 Booking The referee shows Michael Timlin a yellow card for unsporting behaviour.
82:30 Tom Newey concedes a free kick for a foul on Blair Sturrock. Ryan Hall restarts play with the free kick, Headed effort from
deep inside the area by Bilel Mohsni misses to the right of the goal.
81:26 Foul by Jason Taylor on Barry Corr, free kick awarded. Glenn Morris takes the direct free kick.
79:20 Substitution Graham Coughlan joins the action as a substitute, replacing Chris Barker.
78:09 Effort from the edge of the penalty box by Barry Corr goes wide of the right-hand upright.
76:20 Foul by Bilel Mohsni on Nick Fenton, free kick awarded. Free kick taken by Andy Warrington.
75:23 Exodus Geohaghon gives away a free kick for an unfair challenge on Anthony Grant. Chris Barker restarts play with the free
kick.
75:23 Booking Booking for Exodus Geohaghon for unsporting behaviour.
74:59 The ball is swung over by Ryan Hall.
74:26 Foul by Marcus Marshall on Anthony Grant, free kick awarded. Michael Timlin takes the free kick.
73:03 Foul by Ryan Taylor on Peter Gilbert, free kick awarded. Direct free kick taken by Glenn Morris.
73:03 Booking The referee cautions Ryan Taylor for unsporting behaviour.
69:58 The ball is sent over by Danny Harrison.
69:11 Substitution Marcus Marshall on for Kevin Ellison.
68:35 A cross is delivered by Peter Gilbert, Nick Fenton makes a clearance.
66:45 Corner from left by-line taken by Anthony Grant.
63:39 Ryan Hall has an effort at goal from deep inside the area missing to the right of the target.
61:55 Michael Timlin takes a shot. Blocked by Exodus Geohaghon.
61:47 Sean Clohessy delivers the ball, clearance by Exodus Geohaghon.
60:16 Kevin Ellison fouled by Michael Timlin, the ref awards a free kick. Tom Newey takes the direct free kick.
59:30 Josh Simpson delivers the ball, Johnny Mullins makes a clearance.
58:27 Adam Le Fondre has a headed effort at goal from deep inside the area missing to the left of the target.
Correction - 57:47 Johnny Mullins concedes a free kick for a foul on Ryan Hall. Ryan Hall crosses the ball in from the free kick.
57:47 Ryan Hall fouled by Johnny Mullins, the ref awards a free kick. Ryan Hall crosses the ball in from the free kick,
57:47 Booking Johnny Mullins goes into the referee's book.
55:38 Adam Le Fondre sends in a cross, save made by Glenn Morris.
54:01 Free kick awarded for an unfair challenge on Danny Harrison by Peter Gilbert. Kevin Ellison restarts play with the free kick.
54:01 Booking Peter Gilbert goes into the referee's book.
52:25 Peter Gilbert delivers the ball, Close range header by Bilel Mohsni goes wide of the left-hand post.
52:03 Michael Timlin takes a shot. Adam Le Fondre gets a block in.
51:00 Nick Fenton concedes a free kick for a foul on Blair Sturrock. Free kick taken by Michael Timlin.
47:45 Ryan Hall delivers the ball, Barry Corr takes a shot.
46:04 Unfair challenge on Jason Taylor by Ryan Hall results in a free kick. Direct free kick taken by Jason Taylor.
45:42 Free kick awarded for an unfair challenge on Kevin Ellison by Anthony Grant. Tom Newey takes the direct free kick.
45:01 The second half kicks off.
Half Time
45:00+3:15 The half-time whistle blows.
45:00+2:43 Adam Le Fondre fouled by Josh Simpson, the ref awards a free kick. Free kick taken by Tom Newey.
45:00+1:37 Effort from the edge of the area by Ryan Taylor goes wide of the right-hand upright.
45:00+1:01 Anthony Grant sends in a cross.
44:47 Effort from deep inside the area by Nick Fenton clears the bar.
43:11 Barry Corr has an effort at goal from just inside the box that misses to the left of the goal.
42:56 Blair Sturrock takes a shot.
41:05 The ball is crossed by Ryan Taylor.
40:31 Kevin Ellison gives away a free kick for an unfair challenge on Bilel Mohsni. Glenn Morris restarts play with the free kick.
39:44 Long distance shot from Anthony Grant misses to the left of the goal.
38:43 Kevin Ellison takes a shot. Save by Glenn Morris.
36:49 Shot from just outside the box by Michael Timlin misses to the right of the target.
36:13 Inswinging corner taken by Anthony Grant, The ball is sent over by Michael Timlin.
34:59 Foul by Anthony Grant on Tom Newey, free kick awarded. Tom Newey takes the direct free kick.
34:12 Kevin Ellison takes a shot. Comfortable save by Glenn Morris.
32:19 Corner taken by Nicky Law from the left by-line, Barry Corr makes a clearance.
31:45 Anthony Grant has an effort at goal from the edge of the area that misses to the right of the target.
30:54 Handball by Ryan Taylor. Glenn Morris restarts play with the free kick.
30:39 Blair Sturrock is caught offside. Nick Fenton takes the free kick.
29:54 Blair Sturrock produces a right-footed shot from just outside the box that misses to the right of the goal.
28:32 Tom Newey fouled by Barry Corr, the ref awards a free kick. Free kick taken by Tom Newey.
28:20 Barry Corr is penalised for a handball. Jason Taylor takes the direct free kick.
27:27 Corner taken by Nicky Law from the right by-line, Headed effort on goal by Ryan Taylor from inside the penalty box misses
to the right of the goal.
26:17 Ryan Hall produces a cross, clearance made by Nick Fenton.
25:39 The assistant referee signals for offside against Josh Simpson. Free kick taken by Nick Fenton.
24:04 Foul by Peter Gilbert on Nicky Law, free kick awarded. Kevin Ellison takes the direct free kick.
22:54 Centre by Sean Clohessy, Exodus Geohaghon manages to make a clearance.
21:39 The ball is crossed by Blair Sturrock.
20:34 Substitution Mark Randall leaves the field to be replaced by Danny Harrison.
17:42 Sean Clohessy delivers the ball, save by Andy Warrington.
15:04 Unfair challenge on Mark Randall by Chris Barker results in a free kick. Nicky Law has a direct shot on goal from the free
kick.
14:37 Exodus Geohaghon takes a shot. Blocked by Chris Barker.
13:46 Inswinging corner taken right-footed by Nicky Law played to the near post, clearance by Josh Simpson.
13:13 Anthony Grant concedes a free kick for a foul on Mark Randall. Andy Warrington takes the direct free kick.
Correction - 12:27 Tom Newey concedes a free kick for a foul on Josh Simpson. Direct free kick taken by Bilel Mohsni.
12:27 Unfair challenge on Josh Simpson by Tom Newey results in a free kick. Glenn Morris takes the free kick.
12:19 The ball is delivered by Tom Newey, Michael Timlin makes a clearance.
10:45 A cross is delivered by Josh Simpson.
10:38 Ryan Hall produces a cross.
8:20 Blair Sturrock is flagged offside by the assistant referee. Andy Warrington takes the direct free kick.
4:31 Assist on the goal came from Josh Simpson.
4:31 GOAL - Blair Sturrock:Southend 1 - 0 Rotherham Blair Sturrock gets on the score sheet with a goal from close in to the top left corner of the goal. Southend 1-0 Rotherham.
3:18 Adam Le Fondre produces a right-footed shot from inside the area that goes over the bar.
1:09 Inswinging corner from right by-line taken by Ryan Hall to short, save by Andy Warrington.
1:00 A cross is delivered by Blair Sturrock, clearance made by Tom Newey.
0:13 Adam Le Fondre produces a right-footed shot from just outside the area that goes harmlessly over the target.
0:00 The match begins.
Live text and data provided by The Press Association.
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