Former Luton midfielder Don Hutchison will sponsor two of the club's youth-team players, after refusing his final pay packet at Kenilworth Road.
Hutchison was released by cash-strapped Luton at the end of last season.
But the former Scotland international will now sponsor youngsters Scott Sinclair and Jake Howells for the forthcoming campaign.
"This is a truly amazing gesture by Don," Luton managing director Gary Sweet told the club's website.
"For a player to turn around and refuse his final pay packet and instead ask to sponsor a youth player is unheard of.
"This shows the type of man that Don is, and what football means to him."
Hutchison spent just one season at Kenilworth Road, after a career which included spells at Liverpool, Everton and West Ham.
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