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BBC Sport's Mike Costello
"The rich to get richer"
 real 14k

Editor of Sport Vision magazine Jay Stewart
"If this works for these two, without question, there could be others"
 real 14k

Sir Bobby Charlton
"We are not in the process of going into it to make money"
 real 56k

Man Utd chief executive Peter Kenyon
"The opportunity is unique."
 real 56k

Chief executive of the Yankees Dr Harvey Schiller
"It's a win, win for everyone"
 real 56k

Brewin and Dolphin boss Roy Kaitcher
"United have a lot more to get out of the deal than the Yankees"
 real 56k

Wednesday, 7 February, 2001, 16:34 GMT
Man Utd and Yankees team up
David Beckham
The deal means more financial clout for United
Manchester United have consolidated their position as the richest football club in the world by joining forces with American baseball giants New York Yankees.

The biggest joint-marketing deal in the history of sport, potentially worth billions of pounds, was unveiled at a press conference in Manhattan on Wednesday.

But United officials insist the deal does not mean they are looking to abandon the Premiership.

Paddy Harverson, United's director of communications, said: "Manchester United are fully committed to the Premier League and domestic English football.

There is no suggestion whatsoever that we are looking to leave the English game
  United's Paddy Harverson

"There is no suggestion whatsoever that we are looking to leave the English game and join any kind of breakaway league."

The teams will share market information, develop sponsorship and joint promotional programs and sell each other's licensed goods.

"The YankeeNets have interests in baseball, basketball, ice hockey and a marketing partner of the New York Giants," said United chief executive Peter Kenyon.

"They have a particularly well developed multi-media business."

Peter Draper, United's group marketing director, will work with John Krimsky, president of YankeeNets Properties, to implement the new initiative.

The Yankees will use United's own vast network in Europe and the Far East to sell their distinctive merchandise.

Under the deal, David Beckham and Fabien Barthez will be paraded at the Yankee Stadium, with El Duque and outfielder Bernie Williams visiting Old Trafford.

United will also embark on a pre-season tour of North America in 2003.

Shares in the Premiership club went up 20p to 233p - an increase of around nine per cent - after news of the partnership leaked out.

They are already the richest football club in the world with revenue that dwarfs the rest of the Premiership and major European clubs like Barcelona, Real Madrid and Juventus.

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03 Nov 00 |  Business
Man Utd in 300m Nike deal
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