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Thursday, 10 May, 2001, 14:52 GMT 15:52 UK

Manifesto phrase book: Conservative

Elections are wars of words - so what are the words the parties are choosing as ammunition? BBC News Online looks into the big three election manifestos for key phrases and facts. First, the Conservatives.

Occurrences of words/phrases
Tax / taxes 87
Britain 53
Pensioner(s) 39
Families 31
Common sense 30
Children 29
Police 25
Europe 17
Rural 16
Bureaucracy / bureaucratic 15
Interfere / interfering / interference 14
British 14
Crime(s) 14
Countryside 11
Society 11
Deliver(s) 9
Faith 5
Proud 5
Proud democracy 3
Red tape 2

Other key statistics:
Number of pages: 48
Cost: 2.50
Photographs of:

  • William Hague - 7
  • Policemen - 7
  • Doctors - 3
  • People from ethnic minorities - 7
  • Elderly people - 11
  • Union flag - 3
  • Farmers - 1
  • Ffion Hague - 1

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