Local BBC Sites

Neighbouring Sites

Page last updated at 17:54 GMT, Thursday, 4 November 2010
Fashion designer sets dress on fire to raise money


When fashion meets flames

A fashion designer is taking an unusual approach to making her next garment.

From Lady Gaga's controversial dress made of meat or wearing a telephone on her head to David Beckham's sarong, fashion designers are always trying to push the boundaries and try new things to create something that attracts attention.

One designer started working on her latest creation by setting a dress on fire.

"Pyromania" collection

Angy Morton is an avant-garde designer and dressmaker.

She decided she want to set one of her expensive dresses alight near the Honister Slate Mine in Cumbria.

After the flames were patted down, the remains were then made into a new garment which will be put up for sale.

Burning dress
The burning of the dress took place in Cumbria

Angy is the creative mind behind the whole, what she has called, "Pyromania" collection which will go on show in Jesmond, Newcastle on Thursday 4 November.

She said: "The story behind the dress is that the fire and the flames related to pain and what the kids are going through.

"So my idea was to show, this kind of visual impact for people to see what actually goes through the mind of a kid with cancer. I know it's shocking, but that was my idea."

Fight against cancer

Angy added: "The dress looks nice on one side because that's what you are. It represents the beauty and the perfection shall we say, because when you're a teenager, that's what we like to be.

"The other side represents what goes on inside.

"I want to dedicate this dress to the fight against cancer.

"It never asks who you are, what you are and why, it just strikes, and touches all of us. To see it in young people is especially painful."

Angy also added that one of the highlights of the show for her will be some of the young people from the cancer unit will be given the chance to model some of her football fan wear designs.

The scorched dress along with the rest of the collection will then be available to buy and proceeds will be donated to the Toma Fund, which helps fund the Teenage Cancer Unit at Newcastle's RVI.


Sign in

BBC navigation

Copyright © 2018 BBC. The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.

Americas Africa Europe Middle East South Asia Asia Pacific