Mayor Mallon is behind Middlesbrough city bid
Middlesbrough Mayor Ray Mallon says any costs involved in bidding for city status will 'slip into insignificance' if the town becomes a city.
The town's council want to get City Status in 2012 as part of the Queen's Diamond Jubilee celebrations.
In 2002, the failed bid to make Middlesbrough a city cost around £39,000.
The town's City Status bid will be discussed by Middlesbrough Council's Executive on Tuesday 20 July 2010.
Vibrant and successful
Mayor Mallon told BBC Tees: "I want Middlesbrough and the wider Tees Valley to punch above its weight and be a force to be reckoned with.
"It's come a long way over the last five years and there are significant features that indicate it is on the up.
mima is one of the features that Mayor Mallon thinks make Middlesbrough great
"£39,000 (the cost of the failed bid in 2002) is a lot of money but just imagine if we were a city and we were really on the map, suddenly that money slips into insignificance and it's value for money. We're talking about potentially attracting millions of pounds of investment for a £39,000 initial investment.
"We want it to be vibrant and successful and being a city just enhances that. We want to get the coalition Government's attention, and the private sector to attract private money into Middlesbrough and the Tees Valley.
So would he consider changing the town's name to something like the City of Ironopolis?
"I don't think so. I think the public of the Middlesbrough would lynch me if I did something like that."