On-air and online every Friday night from 1800 GMT
Hereford's Ellie Goulding is nominated as the BBC's Sound of 2010 and receives a Brit Award for Critics' Choice.
Evesham band The Irony play alongside fellow townsman Alistair McGowan at the Regal Cinema.
Pershore's reggae, funk and ska band The SpoonFedz perform their live Friday Session.
Plus we're reliving highlights from all of the live performances we've heard on the The Friday Session Introducing in 2009.
THE MUSIC MAP
Goulding has recently supported Little Boots on a UK tour
Going for Gould
On this week's Friday Session, we're looking at a current day success story in the making.
was nominated as the
BBC's Sound Of 2010
on Monday and just two days later won the
Brit Awards Critics' Choice prize.
The 22-year-old appeared on
Later... with Jools Holland
just weeks ago and has appeared on
BBC Radio 1 Newsbeat's Introducing website.
Chrissie Hynde and UB40 performing on Top Of The Pops
We hear about the humble beginnings of the group named after the numbers on the doll form -
John Coombe, from Kidderminster, regularly put rock nights on in the town and decided to diversify when he was offered the Town Hall as a venue.
Brass In Pocket by
was number one at the time, and UB40 had just finished a UK support tour with the Hereford supergroup.
THE FRIDAY SESSION INTRODUCING... THE SPOONFEDZ
Tim Osbourne of The SpoonFedz at the Horn & Trumpet three weeks ago
They're from Lower Moor near Pershore and formed at Kidderminster college - and this week we're proud to welcome the reggae/funksters
to BBC Hereford & Worcester.
Three brothers (Pat, Steve and Tim Osbourne) hooked up with Jo Coupland, but it wasn't until their tutor, Carrie, urged them to play some of their own stuff that the band flourished.
The Wychwood Festival main stage at the Cheltenham Racecourse
In 2009, groups like
Super Furry Animals,
performed there, and in 2010 BBC Hereford & Worcester's Friday Session is taking over a stage at the
We've been asked to choose some of the best bands from Herefordshire & Worcestershire to play at this long established festival that takes place on the Cheltenham Racecourse, along with our
Introducing friends in surrounding counties.
We'll be catching up with the organiser on this week's show, who can tell you a little bit about the event and the impact they're looking to have on local music.
David Hughes of The Irony live in our BBC Worcester studios
Making a Big Impression
Their single A Man's Fears was chosen as the Friday Session single of the year in 2008, and tomorrow night
get to play alongside the legendary
when he returns to his hometown of Evesham.
The band will put on a rare performance at the Regal Cinema in Evesham as part of McGowan's UK tour.
Since their formation in 2004 - David, Barrie, Adam and Loz have played gigs all around London and at the Beatles' home The Cavern Club in Liverpool.
INTRODUCING... THE PLAYLIST
Studio 1a in Worcester, where many of the bands have performed in 2009
Throughout the end of this year and the start of 2010, we won't be playing a single CD, MP3, tape or vinyl - because we're giving you the music you won't be able to get anywhere else on the planet.
In 2009, over 70 bands have played live on the Friday Session Introducing... whether it'd be live in our studios, at BBC Maida Vale, or on one of our various stages at
Worcester Music Festival.
Hear some of our highlights - and
to many of the sessions, in full, online.
INTRODUCING... YOUR GIGS
We'll bring you the full list of
what's happening in Herefordshire and Worcestershire
at 1940 GMT.
If you have an event you'd like publicised, email
INTRODUCING... YOUR REVIEWS
Andy O'Hare will be here with the
at regular intervals throughout the show.
He goes to more gigs than anyone else we've met in the two counties (and doesn't get paid)!
INTRODUCING... YOUR VOICEMAILS
If you've been to a good gig, or seen a great DJ, get in touch.
Call 0845 300 5006 and leave us a voicemail to broadcast in the last half-an-hour of the show.
INTRODUCING... FUTURE SHOWS
Be part of it, with BBC Hereford and Worcester
18 December (live from Worcester)
* Introducing... Sam Plowman's Friday Session (Leominster).
* Worcester Warriors live on Worcester FM from 7pm.
25 December - Merry Christmas!
* All of the best local Christmas tracks!
8 January (live from Worcester)
Introducing... Neotopia's Friday Session (Worcester).
22 January (live from Worcester)
Introducing... Nomad 67's Friday Session (Worcestershire).
5 February (live from Worcester)
Introducing... Sons Of Beaches' Friday Session (Kidderminster).
19 February (live from Hereford)
Introducing... Deborah Hodgson's Friday Session (Worcester).