"This seat had seemed the personal property of the Liberal Democrats, who had held it for the best part of a century at Westminster until Plaid Cymru’s Cynog Dafis took it by a majority of 3,193 votes in 1992. Plaid, who had been fourth in the previous election, took the seat with the biggest single swing of any UK seat 1992. Mr Dafis held the seat in 1997, increasing his majority to 6,961 over Labour, who polled 9,767. The Liberal Democrats fell back into third place on 6,616, with the Conservatives fourth on 5,983. Ceredigion is 52% Welsh-speaking, and is predominantly rural, with the tourism industry important on its long coastline. Aberystwyth, its focal point, a University town and home to the National Library, is a traditional Welsh cultural centre. Ceredigion voted Yes in the 1997 referendum, by a majority of 5,689. The local Ceredigion council is controlled by the Independents, who hold 23 of the 44 seats. The Liberal Democrats have 10, Plaid Cymru 9, and 2 are ungrouped."