As one would expect in a rural and coastal seat, the local economy of Moray relies heavily upon farming, forestry and fishing. It is also at the heart of whisky-producing country, with distilleries producing the notable Speyside malts of Glenlivet, Dufftown, Aberlour, Knockando and Balvenie. The largest town in the seat is Elgin, an appealing market town which attracts its fair share of tourists. A more surprising and decidedly less conventional magnet for visitors, however, is the Findhorn Foundation - an holistic community which has drawn the more moneyed hippy and spiritualist types from all over the world to Findhorn since it was established in the 1970s.
Mrs Margaret Ewing re-took Moray for the SNP in 1987 after eight years of Tory rule. She was following in her mother-in-law's footsteps; Mrs Winnie Ewing, now an MSP, held the seat for the SNP from 1974 until 1979.
Margaret Ewing is standing down from Westminster at this election to focus on the Scottish Parliament.
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