Do looks matter?
In one of the closest elections in US history in the 1960s, a young President Kennedy narrowly won.
Many felt that one of the main reasons he won was that his opponent sweated under the hot camera lights during the TV debate and so he looked less trustworthy, compared to the handsome, young President Kennedy who had used make-up before appearing!
Who is winning?
Before the three debates, President Bush was a long way ahead of Kerry.
But after the third debate, the polls showed that both candidates were very close.
So the next few weeks will be crucial.
What can we expect now?