Cheeky pop rascal Robbie Williams is to join the world of Beano magazine as a new character called Robbie Rebel.
Robbie, who's already made his cartoon debut on the Simpsons, will hit the Beano pages on 12 January.
Editor Euan Kerr reckons Robbie's personality is just right for the comic because he's a loveable rogue, he's popular with Beano readers and he's mischievous.
"He's introduced as a newborn baby," says Kerr, "and the nurse spanks his bottom to get him to cry. But of course he doesn't cry. He's a rebel, so he just laughs at her cheekily."
Robbie, an honorary member of the Beano Club, was sent a copy of the cartoon strip, but it's not known what he thinks of it.
But it may just prove to be another hit for Robbie!