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  Harry Potter and the Coke controversy
Updated 18 October 2001, 18.21
Harry Potter and Coke
Harry Potter is at the centre of a row in the United States.

Campaigners are trying to ban pictures of JK Rowling's boy wizard being used on Coke bottles.

The soft drinks company bought images from the first film, Harry Potter and the Philosopher's Stone, to use on its products.

Decay

But the Centre for Science in the Public Interest (CSPI) is not happy and says the American giant is using Harry Potter to help sell its drinks, which they claim can damage your health.

Save Harry campaign

The group claims soft drinks can lead to obesity, diabetes and tooth decay and have launched what they call the 'Save Harry' campaign.

'Magic'

A spokesman for advertising watchdog, Commercial Alert, said: "Coke has transformed Harry Potter into a marketing wizard to hook our kids on its junk beverages."

But Coca Cola has hit back at the claims and said they only used the pictures to promote the value of reading and the magic of Harry Potter - not to help them sell drinks.

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