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Last Updated: Monday July 20 2009 05:04 GMT

Behind the scenes Lego tour

Ever wondered how toy companies come up with new ideas? Well, we sent Adam to Lego's headquarters in Denmark to find out.

Adam's the first journalist who's been allowed inside Lego's top secret concept lab, where they dream up all the ideas for their latest products and games.

Lego's Flemming Ostergaard took time out to show him around...