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Starting up

Cobra Beer was founded in 1989 by Karan Bilimoria and his partner, Arjun Reddy.

The beer's recipe was devised by a brew master in Bangalore after six brews.

Cobra began by targeting Indian restaurants in London.

The company now sells nearly Ł55m worth of beer a year - half of which is consumed in 5,600 Indian restaurants.


In Pictures: Cobra Beer fact file

	Starting up Cobra Beer was founded in 1989 by Karan Bilimoria and his partner, Arjun Reddy. The beer's recipe was devised by a brew master in Bangalore after six brews. Cobra began by targeting Indian restaurants in London. The company now sells nearly Ł55m worth of beer a year - half of which is consumed in 5,600 Indian restaurants.