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Course masters e-commerce

E-commerce, regarded as a major employment growth area, involves the buying and selling of goods over the Internet.

"In America there are 450,000 job vacancies in e-commerce," said course director Dr Kelvin Palmer.

"It's a major employment growth area in Britain, but until now there has been no master's degree in the subject.

"The course is aimed at business-to-business trading and business to consumers and will include marketing, advertising, sales and customer services."

Expected sales rise

In Britain 5% of sales are currently done via the Internet. But experts predict this figure is set to rise to 8% in the near future.

Swansea Institute is offering a total of 12 scholarships for the master's degree programme, which has been made possible by European funding.

The course is offered on a full-time and part-time basis.

Relevant Stories

Government retreat on e-commerce (26 May 99 | The Economy)
Firms told: Go online or go under (24 May 99 | Sci/Tech)
City woos Internet shares (20 May 99 | The Economy)
E-commerce blueprint under fire (05 Sep 99 | Sci/Tech)

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