Texts tackle teenage sex myths

A new campaign has taken to the streets of Swindon offering advice to teenagers in an attempt to tackle sex myths.

Buses will advertise the R U Thinking? campaign with a free number to text for a download application with 10 of the most common misconceptions about sex.

The download also includes a game with a lie detector for teenagers to play with their friends.

Swindon has a teenage pregnancy rate of 46.5 per 1,000 based on 2007 data, a reduction of 13% since 1998.

The target set for Swindon is for a 55% reduction by 2010.

Frances Mayes, manager of the Health Inequalities Programme at Swindon Primary Care Trust, said: "We hope to reach youngsters at times when they are likely to experience peer pressure, such as when they are in large groups, often on their way to or from school. "

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