Two hundred jobs are under threat after a Derbyshire-based lingerie company went into administration.
Intimas, which is based at Long Eaton, near Nottingham, has called in administrators after becoming a "victim of the recession".
John Gibson, chairman of Intimas, said the directors and administrators would do all they could to secure a future for the business and safeguard jobs.
It is hoped the firm will be sold as a going concern.
Intimas reported losses of £1.65m in the first half of 2008 as a result of a downturn in trading.
Stuart Maddison, joint administrator and partner for administrators PricewaterhouseCoopers in the East Midlands, said: "Our main priority now will be to review the outstanding order position and to look to achieve a sale of the business and its key brands.
"We are expecting a number of expressions of interest in the business."
The firm is a designer and supplier of women's lingerie and swimwear. In 2006, it agreed a three-year deal to supply model Caprice with lingerie for her new range.
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