A famous north Wales funfair could disappear if a development firm's vision for west Rhyl is realised.
The funfair is one of Rhyl's biggest attractions
Manchester-based firm Modus Properties has published an artist's impression on its website showing how the Ocean Beach fairground site could be transformed.
The proposed development includes 200 apartments, restaurants and a food store - but not the historic funfair.
Denbighshire county council said it was aware of Modus Properties' interest but no planning bid had been lodged.
The Rhyl funfair is synonymous with the seaside town, but has deteriorated in recent years.
A spokeswoman for Modus properties said the company hoped to start work on the scheme early next year, but said the project was in its "really, really early stages" and nothing could be confirmed.
Harold Robinson, chief executive of Rhyl Amusements Ltd, which owns the fair, said they had spoken to "development people" and there were "all sorts of rumours flying about".
"It's business as usual and we're making plans for next year," he said.
A spokeswoman for Denbighshire County Council said: "We are aware of Modus Properties' interest in the Ocean Beach site in Rhyl, but no formal planning application has been received.
"Until an application is received it is difficult to comment on the details of the proposals."
She added that there was "a growing sense of excitement about the regeneration of Rhyl".
"We are currently working with a number of developers, both private and public sector, to develop key sites in the town and see the interest as confirmation that Rhyl is on the brink of economic renaissance.
"Major new development such as the recently announced Drift Park project and the first phase of the Foryd Harbour redevelopment are aimed at stimulating private sector interest."