The annual festive message warning motorists about the perils of drinking and driving has been launched by Grampian Police.
The posters hopes to get the message to drivers
The various partners trying to improve road safety have launched the campaign with the message "Which bed are you sleeping in this Christmas?"
A poster shows a normal bed, but also a police cell bed and a hospital bed.
Grampian Police Chf Insp Tom Forrester said: "Our message is a simple one - don't drink and drive."
There have been 770 allegations of drink-driving reported in Grampian between January and November already.
Chf Insp Forrester, head of roads policing in Grampian, said: "We will be out in large numbers patrolling, watching and detecting.
"There is a very real chance that you will be involved in a collision if you drink and drive. There is a very real chance that you will kill or be killed in such a collision.
"There is a very real chance that you will be caught by us. Don't spoil Christmas for yourself or for other innocent victims."
Grampian Fire and Rescue Service area commander Andy Coueslant said: "Our staff have experienced many horrific and traumatic events at the road traffic collisions they have attended this year.
Hundreds of drink drivers have been reported this year
"But this is nothing compared to the misery and devastation experienced by family and friends of those killed or seriously injured who are left behind to deal with the impact of a collision.
"As we approach the festive period, we would plead with all road users to consider what Christmas Day would be like in their homes with an empty chair at the dining table where you should be."
Revellers are urged to use public transport, a taxi, or be in the company of a non drinking driver.