[an error occurred while processing this directive]
BBC News
watch One-Minute World News
Last Updated: Wednesday, 30 May 2007, 13:25 GMT 14:25 UK
Soft drink adds fizz to sausages
Stuarts butchery director Derek McMahon (left) and butchery manager Billy O'Neil  with some of the sausages
Stuarts has used Irn Bru as one of the ingredients in the sausages
An award-winning butcher has come up with two special Scottish sausages which are being tipped as the perfect hangover cure - Iron Brew bangers.

The soft drink, Irn Bru, is often used to ease hangovers, along with fry-ups.

Stuarts of Buckhaven are launching the Pork Iron Brew Banger and the Pork Sweet Chilli Iron Brew Banger in Fife.

Barr, which produces Irn Bru, has given the saugages its blessing but has insisted the firm uses another spelling to protect its trademark.

Stuarts created the sausages to celebrate the company's 150th anniversary.

We all believe we are onto a real winner with this product which will appeal to all ages
Alan Stuart
Stuarts of Buckhaven

The sausages, which will be formally launched next Tuesday, received good reviews while being trialled at the company's shops in Leven, Lundin Links and Buckhaven.

Alan Stuart, Stuarts managing director, came up with the idea one morning while showering.

"I don't know why, but all my best ideas seem to come to mind in the shower," he said.

"I had been thinking about producing something memorable with a Scottish twist to mark our 150th anniversary.

"We won the World Scotch Pie Championship last November which was a wonderful way to kick-start our celebratory year and we felt we needed a special new product which could be developed into a really big seller in the future."

'Novelty appeal'

He said that after settling on the original Pork and Iron Brew Banger, test results were "outstanding".

So the decision was taken to create a more "exotic" sausage - the Pork Sweet Chilli and Iron Brew Banger.

Mr Stuart, who has 19 outlets in Fife, said the company had already received a number of orders.

"We all believe we are onto a real winner with this product which will appeal to all ages," he said.

"Youngsters will like it because of the novelty appeal, young adults will warm to it because it is whacky and can be used in a fry-up the morning after a night out, and older people will love them because of the taste.

"It's a winner, we believe, all ways round and, since we trialled the sausages, we've had a stream of requests from customers asking when they will be back on sale."




SEE ALSO
Irn Bru maker's summertime boost
26 Sep 06 |  Business
Barr reveals 17m relocation plan
30 Mar 05 |  Scotland
UK Irn Bru sales hit new Barr
28 Sep 04 |  Scotland

RELATED INTERNET LINKS
The BBC is not responsible for the content of external internet sites



FEATURES, VIEWS, ANALYSIS
Has China's housing bubble burst?
How the world's oldest clove tree defied an empire
Why Royal Ballet principal Sergei Polunin quit

PRODUCTS & SERVICES

Americas Africa Europe Middle East South Asia Asia Pacific