Scientists have created an image of how Elvis Presley might have looked if he had rocked all the way to 70.
How Elvis Presley might have aged (Image Dr B Tiddeman, Perception Lab, University of St Andrews)
The computer generated portrait has been produced by psychologists and computer scientists at the University of St Andrews' Perception Lab.
The legendary singer died aged 42 in 1977, but had he lived he would have been 70 on Saturday.
The re-release of the King's hit Jailhouse Rock is set to top the UK singles chart on Sunday.
The elderly image was produced by software which replicates the effects of aging on skin texture, hairline and hair colour.
The Perception Lab team has previously created aged images of Hollywood stars Marilyn Monroe and James Dean, who both suddenly died at a young age.
Last year, they created an image of how John Lennon might have looked had he lived to be 64.
The Lab's Dr Bernard Tiddeman and Professor David Perrett said they decided not to alter the King's trademark raven mane.
Professor Perrett said: "Elvis, in common with many celebrities, may have chosen to use artificial hair and hair colour.
"While plastic surgery is often used to reduce the appearance of wrinkles, the underlying skin texture and blotchy appearance may still give away the age of a person's face."
Elvis in a more familiar guise
The ageing software first produces average faces by blending together face images from many individuals.
The average of a young group of faces and another of the older group are used to define an ageing transform sequence which can be applied to an individual face.
The same software can also change the face in other ways such as changing the apparent sex, race or even perceived personality attributes.
The scientists said it could also be used for missing person enquiries, particularly those who have been missing for many years and will look considerably different.
A simplified version of the software is available on the Perception Lab's website to allow people to see how they might look in the future.