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Last Updated: Tuesday, 21 September, 2004, 05:22 GMT 06:22 UK
Smiling speed sign brought back
Road sign
The sign does not record number plates or issue fixed penalty notices
A road sign which frowns at speeding motorists has been replaced after vandals dismantled the first one.

The sign, nicknamed Smiley Sid, shows how fast drivers are travelling, smiling at those within the speed limit but frowning at those going over it.

Redcar and Cleveland Council set one up last September, but it was dismantled and removed.

The council has bought a new sign and it will be put up at locations where people have complained about speeding.

Council cabinet member for strategic planning, development and infrastructure Councillor Eric Empson said: "We're delighted to have Smiley Sid back.

'Positive benefits'

"The sign is a clear warning to motorists that they are creating danger by exceeding the speed limit and was very successful last year."

The sign is outside New Marske Primary School. It will then be moved to other locations around the area.

Council road safety manager Mike Hall said: "Smiley Sid is a friendly reminder - it doesn't record number plates and doesn't issue fixed penalty notices.

"We think whoever stole it last year thought there was an enforcement element to it.

"We are also promoting it as a road safety promotional tool, aimed at training children about the positive benefits of slower road speeds."

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24 May 04  |  Bradford
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27 Nov 03  |  Tees
Sad faces greet speeding drivers
11 Jan 02  |  England

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