A Liverpool soldier who was severely injured in Iraq has become one of the new faces of the Royal British Legion's poppy appeal.
L/Cpl Lundberg was blinded while on manoeuvres in Iraq
Lance Corporal Craig "Freddie" Lundberg, 22, was blinded and almost lost his left arm in a rocket-propelled grenade attack.
One of the aims of this year's appeal is to highlight the growing number of under-35s asking for help.
L/Cpl Lundberg said: "It is not just for old soldiers but young ones too."
"I thought the legion was for older servicemen - like from World War II and veterans.
"I never saw myself as a veteran at the age of 22."
The former soldier from the Duke of Lancaster's regiment added: "My experiences have shown me that, as a soldier, you just don't know what the future holds and when you might need to ask for help.
"It's great to know that the legion is there to help people like me throughout my life and I know that the time will come when I will be asking for their help."
"And it's not just with support for housing and stuff like that but they can help with funding to set up a new businesses because I've still got a long future ahead of me."
The Royal British Legion hopes to raise at least £27.5m in this year's appeal.