Shoppers are being tempted by Christmas gifts as Harrods launches its festive range four months early.
A number of department stores are releasing their festive range
Santa Claus made a guest appearance on Tuesday at the store in west London to publicise the display, which takes up around 15,000 square foot of the store.
A spokeswoman for the Knightsbridge store said it always launched the Christmas collection in early August after the summer sales.
Selfridges launches its Christmas range this week, and John Lewis on 1 October.