A Lancashire pier failed to reach its reserve price when it went under the hammer on Wednesday.
The Fleetwood boardwalk is a landmark for sailors and tourists
Fleetwood Pier, currently let by Benny Vista Leisure Ltd, was put up for sale at auction with a £1.3m price tag.
The pier was built in 1906 and has five bars, a nightclub, a fish and chip shop and a 100m (328ft) jetty that reaches into the Wyre estuary.
A spokesman for London-based auction house Allsop and Co had said it was a "challenging lot."
Benny Vista Leisure Ltd had intended to keep their lease when the pier was sold.
Although smaller than the piers in neighbouring Blackpool, the Fleetwood boardwalk is a landmark for sailors and tourists in the area.