Casino plan for pier fire resort

Plans include family entertainment on a restored pier

Proposals to create a regional casino at a holiday resort where a big fire damaged part of its landmark pier have been revealed.

Southend Pier was badly damaged on 9 October and there are fears delays in its restoration could have an effect on the Essex town's tourist industry.

Regeneration company Renaissance Southend revealed plans to bring £200m in investment and 1,000 jobs by 2020.

Part of the proposal is a large conference, hotel and casino complex.

On Friday, the company's chief executive Mike Lambert said: "The seafront and its 'kiss-me-quick' image needs updating in order that we can respond to changing demands and expectations."

The plans also include improvements to three seafront zones:

• Western Esplanade - redevelopment of the cliffs

• Eastern Esplanade - entertainment for the 24 to 25 age group

• Central Zone - family entertainment focused on a fully restored pier

During the fire the pier deck, a rail station, a pub, an amusement arcade and several shops were destroyed and fell into the sea.

Repairs to the pier are expected to cost millions and it may not be open in time for next year's summer season.

At 1.34 miles (2.16km), Southend Pier is the longest pleasure pier in the world.

Renaissance Southend is one of 21 Urban Regeneration Companies approved by the government.