Page last updated at 13:11 GMT, Tuesday, 24 June 2008 14:11 UK

Council logo 'like Don King hair'

Logo
Don King, left, with the new logo, right

A logo for a new super-council in Cornwall has been compared to boxing promoter Don King's hairstyle.

The unitary authority will take over from Cornwall's district councils and the existing county council next April.

The new authority, called Cornwall Council, said the logo represented a "dynamic new corporate identity".

One person on a BBC Radio Cornwall phone-in said it looked like Mr King's hairstyle while others said it was energetic with clean lines.

We can't please everybody all the time
Carole Theobald, Cornwall County Council
Other comments on the BBC Cornwall website included: "The new logo is lively and modern but with a Cornish twist."

Another said: "This is a load of rubbish. How would anyone know it was Cornwall?"

The contemporary design replaces the district, borough and county councils' logos.

The existing traditional crest - featuring a miner, a fisherman and a chough (a type of bird) - will still appear at ceremonial events and on certain official documentation.

Carole Theobald, from Cornwall County Council, said the logo had been chosen from more than 30 others.

"We can't please everybody all the time," she said.

"We went through quite a long process in about six weeks.

"From the comments I have heard so far there is a little bit of everything in this so I don't think we have got it wrong."

'Modern feel'

She declined to reveal how much the logo design cost.

"The logo was created by in-house designers to be as economical as possible.

"I feel so proud of them. I think they have done a great job."

The council said the logo, based on the shield from Cornwall's ceremonial crest, brought a "contemporary modern feel to the best of Cornish tradition".

It said in a statement: "The logo represents the ways in which Cornish communities connect together.

"The positive, dynamic lines of the design represent growth and movement."


Could you design a logo for Cornwall Council?

Send your designs for a logo to: yourpics@bbc.co.uk and we'll display a few of the best.

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SEE ALSO
More job losses in council change
01 May 08 |  Cornwall
Cornwall 'super-council' approved
26 Feb 08 |  Cornwall
Unitary status agreed for council
05 Dec 07 |  Cornwall
Council prepare for single status
02 Nov 07 |  Cornwall
Cornish council shake up approved
25 Jul 07 |  Cornwall
Nine new councils to be created
25 Jul 07 |  UK Politics

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