A new funeral service is aiming to give Land Rover enthusiasts one last ride in an off-road vehicle.
Special 4x4 hearse for those who want an off-road funeral
Alpha 4x4 Funerals is believed to be the only funeral directors in the country to provide a Land Rover hearse.
The company was set up in the summer by Jacqui and John Dewar - Land Rover enthusiasts from Harrold on the Beds-Northants border.
As well as being experienced funeral directors, they also offer a Land Rover limousine service for weddings.
Mrs Dewar told BBC Three Counties the vehicle provides an innovative way to go and was proving to be very popular.
The service is aimed "at those who would prefer to take their final journey in a vehicle that holds special and dear memories for them".