Director Manesh Nesaratnam says he will be 'brutal' with submissions
Crowd-sourcing - the practice of enabling many people to help on a single task - is seen as one of the great triumphs of the world wide web.
But one project in Malaysia is set to put the wisdom of crowds to the ultimate test, as it attempts to create a full-length feature film.
Your Grandfather's Road is an ambitious effort to combine the ideas of an unlimited number of contributors into a film that - they hope - will reflect the lives of everyday Malaysians.
The organisers dream of making a "truly Malaysian movie, by the people, for the people".
So far, the film is making steady progress.
A script, created by members submitting individual story ideas, has had its first reading - 10 members of the public volunteered to offer feedback and initial thoughts.
"A lot of great stories are hidden within the public," says the film's director, Manesh Nesaratnam.
"The more people I meet, the more I feel that one writer's vision can never encompass a whole bunch of good stuff. So why not go to the people?"
While the website invites anyone to offer ideas, regardless of experience, scriptwriter Ng Ping Ho is conscious to make sure quality remains key.
"To get people to watch we've got to make it as interesting and engaging as possible. That means being quite brutal sometimes."
Funding for kudos
Open casting auditions are now being held, with the site's visitors being encouraged to send in videos or recommend potential stars.
It is broadcast on Tuesday at 1232GMT and repeated at 1632GMT, 2032GMT and on Wednesday at 0032GMT
Then, pre-production, rehearsals and shooting all need to take place before the film is complete.
For those not so creatively minded, the project is also seeking more practical help.
Businesses and individuals are being encouraged to donate money in return for varying levels of kudos.
A small donation will see your name whizz past in the closing credits, while a big donation will see you get a photo credit, as well as an invitation to the film's premiere.
That particular honour will require a donation of 1,000 Malaysian Ringgits - just over £200.