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Last Updated: Friday, 29 June 2007, 23:20 GMT 00:20 UK
Apple's iPhone makes it to stores
Jay Miller reacts after buying his iPhone in Houston, TX
Some fans had been queuing for days

Apple's much-hyped iPhone has finally gone on sale in the US.

Some people had been queuing for days outside Apple and AT&T stores across the US to ensure they got hold of one of the devices.

Hundreds more began queuing during Friday because stores did not start selling the iPhone until 1800 local time (2300 BST).

Apple said buyers visiting its stores would not be able to walk out with more than two iPhones each.

More than 600 people were outside two Apple stores in New York and at one of them, customers cheered as the doors opened, Reuters news agency said.

Similar scenes were reported in other cities.

"I've gone through several phones, even the expensive ones," Albert Livingstone, 62, who queued up in Chicago, told Reuters.

"This is different. It's the newest toy. I'm 62 - I don't have much time left to buy toys."

Apple iPhone

The iPhone will be available in Europe later in 2007 and Asia in 2008.

Since the iPhone was announced at Macworld in January 2007 the gadget has won a huge amount of coverage.

That interest has continued up to the launch with bloggers reporting live from queues outside some stores. Gadget site Gizmodo is broadcasting live video from the Apple store in San Francisco.

The quad-bandphone has a 3.5in (9cm) touch screen, wi-fi, no keyboard, a camera and a web browser on board. It is also intended to be used as a media player to listen to music and watch video uploaded to it via iTunes.

It is available in two versions sporting either four or eight gigabytes of memory.

iPhone rivals being held
The BBC News website puts some iPhone rivals through their paces.

Apple said the iPhone's battery would give eight hours of talktime, six hours of net use or seven hours of video watching.

Early reviews of the iPhone have been broadly positive but those who have played around with it said touch screen typing took some getting used to and data download speeds were very slow.

The handset has also been criticised because it does not use the 3G network, does not support instant messaging or voice-activated dialling and does not let people choose ringtones beyond the 25 pre-installed on it.

Apple said it hoped to sell 10 million iPhones by 2008 and grab itself a 1% share of the mobile phone market.

To do this it will face significant competition from well-established handset makers such as Nokia and other touch screen phone makers such as Samsung and HTC.
Steve Jobs holds iPhone
The iPhone has been under development for more than two years (Credit: Apple)

However, some commentators thought that the high price of the gadget could put people off.

The device costs either $499 or $599 and buyers must also commit to a two-year contract with AT&T that will cost them a minimum of $59.99 per month.

As with many Apple products prices in Europe for the device are likely to be higher than direct currency conversions would suggest.

In a company-wide message relayed to Apple employees on 28 June, Steve Jobs said every worker who had been at the company for more than a year would get one of the devices for free.

The iPhone going on sale on 29 June is likely to be just the first of a long line of gadgets with future models adding the features and software lacking in the original.

Google Chief Executive Eric Schmidt shows his iPhone after being asked about company partnerships.

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