Thursday, October 1, 1998 Published at 01:43 GMT 02:43 UK
BT clicks into Net access
BT Click+ offers easy to understand and pay for Net access
By Internet Correspondent Chris Nuttall
British Telecom has launched a penny-a-minute Internet access service aimed at boosting the online audience and increasing its own market share among Internet Service Providers (ISPs).
But BT's offering already looks a little dated given the shift in the ISP sector since Click+ was announced some months ago:
Dixons was not the first free ISP, Connect Free is claiming that distinction. But both aim to make money by taking a cut of the phone traffic generated.
BT is offering free e-mail, known as Talk21, which users will also be able to access from multimedia phones being introduced. It expects high-use members of Click+ to move on to its subscription-based BT Internet service.
BT was ticked off by the telecommunications watchdog Oftel last month after complaints were made that its sales staff were using billing information to lure users to the Click+ service.
It was alleged they were finding the telephone numbers of ISPs on customers' bills and then calling them to offer its own service instead.