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Page last updated at 13:13 GMT, Friday, 29 June 2012 14:13 UK

Can social media save the planet?


Social media can help change things - whether it be opposition to an ad campaign which then closes or the rallying of people to topple an oppressive regime.

The latest way people power might make a difference was highlighted at the recent Rio+Social conference on sustainability.

Dan Simmons went to Rio de Janiero to see if being social could help save the planet.

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