Tuesday, July 6, 1999 Published at 09:45 GMT 10:45 UK
Cruelty charge for bull run
Bull runners goad the animals every day during the festival
Animal rights campaigners are urging tourists to boycott Spain's bull-running festival.
The San Fermin festival starts on Wednesday in Pamplona with an 800m dash by hundreds of thrill-seekers in front of six bulls to the ring where the animals will be killed by matadors later in the day.
It is repeated each morning until 14 July in the Basque country city about 300 km (200 miles) north east of Madrid.
But this year People for the Ethical Treatment of Animals (PETA) has launched a TV advertisement in the US featuring a Pamplona resident telling how his father took him to a bullfight as a child, mixed in with gory images of bulls being killed in the ring.
PETA spokeswoman Morgan Leyh called the festival a "tradition of tragedy".
"It is just a cruel blood sport. Tourists need to know that they are the same bulls that are going to suffer a slow brutal death in the bullring."
The festival, which dates back to 1591, has lured tourists by the thousands ever since Ernest Hemingway included it in his novel The Sun Also Rises.
And Pamplona's deputy mayor Jose Ignacio Laviano says the festival will continue.
"It is a very ancient tradition and the bull is a respected figure. It is not mistreated," he added.
The last fatality occurred in 1995 when a 22-year-old American was gored to death, but only 13 of the hundreds of thousands of runners have died at the festival in this century.
Minor goring and bruising from being caught and trampled under sharp hooves remains commonplace. Last year several foreigners were seriously injured, including a British man who was tossed on the horns of a bull.