Pop singer Victoria Beckham is in talks to promote the English National Ballet.
Ms Beckham studied dancing at stage school
"Victoria has said the ENB is close to her heart and we are discussing various ways she may be able to help us," said company spokesman Jim Fletcher.
"We are in the early stages of talks and are very grateful to Victoria for finding time for the ENB in between her charity work," he added.
Mr Fletcher said Beckham had recently attended a ballet rehearsal with her sons Brooklyn and Romeo.
The ballet company was forced to cancel a lavish production of Les Liaisons Dangereuses over financial concerns and falling ticket sales earlier this month.
But Mr Fletcher played down reports that the English National Ballet was in trouble.
"Every arts institution struggles at some point," he told BBC News Online.
The ballet recently had to cancel Les Liaisons Dangereuses
He said the company's main aim was "to bring the art form to a wider audience".
"We are always thrilled when people in the public eye with a connection to dance, like our chairman Angela Rippon and Betty Boothroyd, step forward and voice their support for us," he added.
Angela Rippon used to present the BBC show Come Dancing and former House of Commons speaker Betty Boothroyd was a member of dance troupe the Tiller Girls in her youth.
A shortfall in revenue from the Ballet's vital Christmas season was blamed for the cancellation of Le Liaisons Dangereuses, due to begin at Southampton's Mayflower theatre in October.
December's takings from a production of The Nutcracker at London's Hammersmith Apollo fell £500,000 short of what would have been expected if the ballet had been performed at the company's home at the Coliseum.
The Coliseum in London's West End was closed until recently to allow a refurbishment worth £41m to take place.
The English National Ballet said in a statement last month that it "hopes the full version of Les Liaisons Dangereuses can be reinstated at some point in the future".