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Saturday, 29 July, 2000, 18:56 GMT 19:56 UK
Big Brother eviction is ratings hit
Sada at press conference
Sada (right) puts a brave face on her eviction
Channel 4 is celebrating a ratings triumph after a third of the television audience watched the first contestant kicked out of its Big Brother house.

About 3.4m people tuned in late on Friday as yoga fanatic Sada Walkington, 27, was thrown out of the heavily guarded East London house, following a vote by viewers.


I've never been in it for the money

Sada Walkington
A Channel 4 spokesman described the night's viewing figures for the interactive TV experiment as "absolutely extraordinary".

Sada, who had spent two weeks in the house where every occupant's move is shown live on the internet and broadcast in television highlights, said she was not upset to be condemned as the least popular flatmate.

Channel 4 received 214,000 calls from the public voting her out. The vote at 2030 BST was watched by 3.5m people, with 387,000 voting in total.

Personal reasons

At a news conference Sada said: "It's wonderful to be first out. I'm very happy about it. I've done my time in the Big Brother house and I was ready to come out.

Sada and Davina McCall
Davina McCall welcomes Sada as she leaves the house
"Being cooped up in a space with nowhere to run and nowhere to hide takes its toll."

She denied she had gone on the show to publicise her soon-to-be-published book about men, and said she had not been interested in the 70,000 prize for the last contestant to be evicted.

"I went into it for personal reasons, to have a unique experience," she said.

"I've never been in it for the money. I can put my hand on my heart and say that was not a factor at all."

'Very selfish'

The London-based writer also gave a diplomatic rundown of the nine people still in the house - who nominated her as one of two contestants they most wanted to get rid of.

Textile artist Nichola, 28, was "an explosion of creative energy", while former sex aid saleswoman Caroline, 37, - the other nominee for the push - is "Broadway-bound with a sense of humour that nearly kills me", Sada said.

Ex-trainee nun Anna, 29, "hit the nail on the head every time", she said, Mel B look-alike Mel, 26, was "going places", stockbroker Nicholas, 32, was "getting the most out of his Reiki" and builder Craig, 28, was "always smiling", she said.

Self-confessed sex addict Andrew, 24, was "artfully clever", she said, computer design consultant Thomas, 30, was "enjoying the experience of a new vista on life" and Millennium Dome host Darren, 22, is "missing his mum's cooking like nothing else".

Fellow flatmates described Sada as "very selfish", "me, me, me" and "bloody-minded".

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See also:

28 Jul 00 | Entertainment
Sada evicted by Big Brother
26 Jul 00 | Entertainment
Big Brother pair await their fate
24 Jul 00 | Entertainment
Big Brother entrants express fears
23 Jul 00 | Talking Point
Are we turning into Peeping Toms?
27 Jul 00 | Entertainment
Life with Big Brother
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