The Arctic Monkeys were crowned best British band at the NME Awards, winning three awards on the night.
Arctic Monkeys' Alex Turner was underwhelmed by their victory
The Sheffield group won best new band, best track for I Bet You Look Good on the Dancefloor and beat the Kaiser Chiefs to the best British group title.
The awards come only a month after the release of their debut album Whatever People Say I Am, That's What I'm Not.
The Kaiser Chiefs, nominated in a record-breaking six categories, took one gong for best album.
Singer Ricky Wilson also received the best dressed person prize.
Artic Monkeys' lead singer Alex Turner was underwhelmed by his band's victory.
"We did the triple, but in all honesty, I suppose we're supposed to display some gratitude," he said as he collected the best British band prize.
"We are grateful because, you know, voted for by the people and all that, we're very happy about that but who else was going to be the best British band at the moment, you know?"
US hip hop artist Kanye West was named best solo artist
Franz Ferdinand beat Arctic Monkeys to claim the best live band award. Oasis won the best video award for The Importance of Being Idle, which starred actor Rhys Ifans.
Former Stone Roses front man Ian Brown was honoured with Godlike Genius award presented by footballer Teddy Sheringham after Brown said he would only accept the award from a member of Manchester United's 1999 treble-winning squad.
Babyshambles singer Pete Doherty was named sexiest man by NME readers, and gave a surprise performance of Down in Albion at the event. Madonna was named sexiest woman.
In contrast to his success at the Brit Awards, James Blunt took home a worst album award for Back to Bedlam
Bob Geldof was furious that the Carling Weekend's Reading and Leeds music festivals were named best event rather than his own Live8 concerts.
"I can't accept that the Carling Weekend won best event when it was up against nine simultaneous events around the world with the greatest artists in the world," he said.
The Live8 concerts took the best music DVD prize, however.
The ceremony was held at the Hammersmith Palais.
At one stage The Cribs' lead singer Gary Jarman dived head first into a table, shattering champagne bottles.
Kaiser Chiefs had a record six nominations but won only one award
NME editor Conor McNicholas said of big winners the Arctic Monkeys: "This time last year no-one had ever heard of them.
"To go from that to the biggest band in Britain and win three awards is pretty special. Everyone talks about them making it big because of the internet but there's a lot of fine music on the internet.
"The great thing about the Arctic Monkeys is they are doing something nobody else has done. They have a depth to their lyrics that no-one else has."
Better from the north
He said of the Kaiser Chiefs' disappointing awards tally: "If it wasn't for the Arctic Monkeys, Kaiser Chiefs would have done a lot better.
"Yes, Kaiser Chiefs did well at the Brits, but the NME Awards are always a year ahead of the Brits."
The Arctic Monkeys' success follows that of fellow Sheffield bands such as Pulp and The Human League.
After the ceremony Pulp singer Jarvis Cocker said: "I do think better music comes from the north.
"In London there's too much around you all the time so, basically, music tends to be better when it springs from boredom."
Best new band
The Importance of Being Idle - Oasis
Best international band
Best TV show
Best solo artist
Philip Hall Radar award
Best radio show
Zane Lowe (BBC Radio 1)
Carling Weekend: Reading & Leeds Festivals
Best live band
Best music DVD
Harry Potter and the Goblet of Fire
John Peel music innovation award
I Bet You Look Good On The Dancefloor - Arctic Monkeys
Employment - Kaiser Chiefs
Best British band
Godlike Genius award
Hero of the year
Villain of the year
Back To Bedlam - James Blunt
Son of Dork