Emir Kusturica, the Bosnian director who won Cannes film festival's prestigious top prize twice, will chair the event's jury this year.
Kusturica wants "to put aesthetics and art at the heart of the show"
Kusturica, 50, won the Palme d'Or with 1985's When Father Was Away on Business and Underground in 1995.
He will now head the panel that will pick this year's Palme d'Or winner.
Last year, the jury was headed by US director Quentin Tarantino and Michael Moore's controversial documentary Fahrenheit 9/11 won the top award.
'Aesthetics and art'
It beat Kusturica's Life Is a Miracle, which was also in the running. At last year's festival, Kusturica said he was waging a battle to save cinema from the money-obsessed influence of Hollywood.
On being named chairman, he said: "Now it is my turn to defend the festival's values.
"I have given myself the mission, as president of the jury, to put aesthetics and art at the heart of the show."
The Cannes film festival, one of the movie world's most glamorous and influential events, takes place from 11-22 May.