ITV1's The X Factor has beaten BBC One's Strictly Come Dancing in the Saturday night TV ratings battle, according to overnight figures.
Strictly Come Dancing is a flagship BBC One show
The BBC celebrity dance show won 6.1m viewers in the early evening against
6.7m for ITV's reality talent show, according to the unofficial figures.
Both shows' later results slots were neck-and-neck with 7.5m viewers each.
The night's biggest audience was won by Ant & Dec's Saturday Night Takeaway on ITV1, watched by 8.3m viewers.
Strictly Come Dancing, hosted by Natasha Kaplinsky and Bruce Forsyth, won almost a third of the available audience for its results show, according to the figures compiled for the Broadcasters' Audience Research Board (Barb).
The X Factor has been a ratings success
Meanwhile The X Factor, featuring judges Simon Cowell, Sharon Osbourne and Louis Walsh, won 32.6% of the audience share for its main show compared with 28.3% for its BBC rival.
Ant & Dec's entertainment show, which featured an interview with Robbie Williams, had 36.8% of the audience share, according to the Barb figures.
Strictly Come Dancing viewers saw TV motoring expert Quentin Wilson and his professional dancing partner Hazel Newberry voted off the show.
Other celebrities still competing in this second series include presenters Carol Vorderman and Esther Rantzen, comic Julian Clary, Olympic gold medallist Denise Lewis and gardening presenter Diarmud Gavin.
Ant & Dec's Saturday show is proving a hit with viewers
Their task is to practise a stipulated ballroom dance and perform it on live TV, with viewers and judges voting on who will be eliminated each week.
Kaplinsky, who won the first series with partner Brendan Cole, is sharing presenting duties with Tess Daly, who has given birth to a daughter.
On The X Factor, Irish singer Roberta Howett, 23, became the first act to be voted off the series, leaving eight finalists in contention.