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Monday, 17 June, 2002, 11:44 GMT 12:44 UK
Harry Potter boosts video sales
Harry Potter movie
Harry Potter is the most popular video and DVD of 2002
Harry Potter has helped push up video sales in the UK after becoming the most successful release of all time.

The boy wizard's hit film has sold almost 1.6 million copies in one month, helping total video sales in 2002 so far jump 31% compared with the same period in 2001.

Russell Crowe in Gladiator
Gladiator is the biggest-selling DVD in UK history
Potter has also been credited with boosting the sales of DVD players, which saw a 280% jump in the week of the Harry Potter movie's release.

Some 861,000 DVDs of the film have been sold so far, making it the second biggest-selling DVD ever in the UK, behind Gladiator.

There was huge demand for the film when it became available on video and DVD on 12 May.

It is streets ahead in the chart of the most popular video releases of 2002 so far.

It has sold almost four times as many copies as the number two film, Moulin Rouge.

UK video and DVD sales in 2002 so far
1. Harry Potter and the Philosopher's Stone - 2,434,431
2. Moulin Rouge - 648,884
3. Cinderella 2 - 567,206
Source: British Video Association
Video sales in the UK are now at their highest point for more than two years.

When the film was released, Warner Home Video shipped five million videos and DVDs to shops.

They said demand had been "unprecedented" and that it had "exceeded all our expectations".

Lavinia Carey, director general of the British Video Association, said: "With such fantastic sales so far, it will be fascinating to see whether further sales between now and Christmas help Harry challenge the Jungle Book and Titanic for title of best-selling video of all time."

The Harry Potter film took a massive 64m in the UK and $317m (216.6m) in the US, making it one of the top grossing movies of all time.

The second big screen adaptation of JK Rowling's wizard series, The Chamber of Secrets, is due for release in November 2002.


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See also:

13 May 02 | Entertainment
29 May 02 | Entertainment
11 May 02 | Entertainment
18 Apr 02 | TV Film
11 Jun 02 | Business
19 Feb 02 | Entertainment
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